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Bruce Coward & Associates:
Your Optometrist in

Belleville (613) 968-6560
Trenton (613) 392-6211
Brighton (613) 475-3900

Welcome to the official website for Bruce Coward & Associates, your family resource for optometry services in Belleville, Trenton and Brighton ON. Our skilled, caring team will make you and your loved ones feel thoroughly at home as we provide the preventative care and treatments needed to help all of you enjoy optimal vision for life.




Read our Reviews

Need a Great Optometrist? We've Got Five of Them

You couldn't do better than the five-optometrist team at Bruce Coward & Associates if you're seeking an optometrist who is genuinely passionate about protecting your ocular well being. Dr. Bruce Coward has served area residents since founding our clinic in 1983. Dr. Nathalie Renaud provides optometry services in both English and French. Dr. Jim Tzeng has specialized experience in ocular disease treatment. Dr. Sanyukta Awale lends her extensive knowledge of corneal and retinal care to non-profit organizations serving underprivileged patients in rural India. Dr. Basel Wahib interests includes contact lens, ocular disease therapies and laser surgery consultation and co-management.

A Variety of Eye Care and Optical Services

Bruce Coward & Associates strives to be the only primary eye care clinic your family will ever need. We achieve this goal by providing a full spectrum of eye and vision services, including:

  • Eye examinations - Regular eye examinations help us watch out for any conditions that might be threatening your ocular health, even before you experience symptoms. In addition to examining the front of the under magnification, we can employ pupil dilation to view inside the eye in great detail. Vision testing enables us to identify refractive errors that require correction.
  • Eye disorder/disease diagnosis and treatment - Our eye doctor can diagnose and treat a wide range of eye diseases and disorders. We provide everything from glaucoma medication, conjunctivitis remedies and dry eye treatment to referrals for eye surgery to treat complex retinal conditions.
  • Eyeglasses and frames - You can fill your vision prescription right here at our optometry center. We're proud to provide high-quality optical products such as eyeglasses in a variety of fashionable designer frames.
  • Contact lenses - If you're looking for contact lenses, we've got them. We can provide either standard soft contacts or a variety of specialized lenses for hard-to-fit conditions, depending on your vision and eye health needs.
  • Laser vision assessments - You might be an excellent candidate for laser vision correction. We can assess your ocular condition to determine whether this procedure is right for you, then co-manage your recovery process.

Insurances We Direct Bill

    • Blue Cross
    • CINUP
    • Chamber of Commerce Group
    • Insurance, Desjardins, First Canadian
    • Great West Life
    • Green Shield
    • Industrial Alliance
    • Johnson
    • Manulife Financial
    • Maximum Benefit
    • Sun Life Financial
    • DVA
    • IAF
    • ODSP
    • OHIP
    • Ontario Works
    • Johnston Group Inc

If you do not see your insurance listed above, please contact us as soon as possible to see if we can assist you.

Schedule a Face-to-Face Meeting With Your Eye Doctor

Once you've perused our website to take in our wealth of features and services at Bruce Coward & Associates, make sure you take the logical step by coming face-to-face with any eye doctor at our clinic. Contact our Bellevue, Brighton, or Trenton office to set up an initial visit. We look forward to seeing you!


Office Hours

Belleville Office Hours

Monday - Friday:

8:00 am - 5:30 pm

Saturday, Sunday:

Closed

Trenton Office Hours

Monday - Friday:

8:00 am - 5:30 pm

Saturday, Sunday:

Closed

Brighton Office Hours

Monday - Thursday:

8:30 am - 5:30 pm

Friday - Sunday:

Closed

Meet The Optometrist

  • Dr.
    Bruce Coward
    Optometrist, CEO of Dr. Bruce Coward and Associate
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  • Dr.
    Nathalie Renaud
    Optometrist
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  • Dr.
    Jim Tzeng
    Optometrist
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  • Dr.
    Sanyukta Awale
    Optometrist
    Read More
  • Dr.
    Basel Wahib
    Optometrist
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Featured Articles

Helpful and Informative Resources

  • Age-Related Macular Degeneration

    One of the leading causes of vision loss in people who are age 50 or older is age-related macular degeneration (AMD). This common eye condition leads to damage of a small spot near the center of the retina called the macula. The macula provides us with the ability to clearly see objects that are straight ...

    Read More
  • Diabetic Eye Diseases

    Diabetes is a condition that involves high blood sugar (glucose) levels. This can affect many parts of the body, including the eyes. One of the most common diabetic eye diseases is diabetic retinopathy, which is also a leading cause of blindness in American adults. Diabetic Retinopathy Diabetic retinopathy ...

    Read More
  • Presbyopia

    Somewhere around the age of 40, most people’s eyes lose the ability to focus on close-up objects. This condition is called presbyopia. You may start holding reading material farther away, because it is blurry up close. Reading suddenly gives you eyestrain. You might wonder when manufacturers started ...

    Read More
  • Laser Cataract Surgery

    The only way to correct the clouded vision caused by advanced cataracts is surgical intervention. If you find yourself pursuing cataract surgery to remove one or both cataract-disease lenses, you may be wondering what surgical approaches are available for treatment. Although eye surgeons have successfully ...

    Read More
  • Cataract Surgery

    With cataract surgery, your ophthalmologist removes the cataract-diseased lens of your eye. The ophthalmologist then replaces your natural lens with an artificial one. The Procedure This outpatient procedure is generally safe and takes less than an hour. Your ophthalmologist will dilate your pupil ...

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  • Fuchs' Corneal Dystrophy

    Fuchs' dystrophy (pronounced fooks DIS-truh-fee) is an eye disease characterized by degenerative changes to the cornea’s innermost layer of cells. The cause for Fuchs' dystrophy is not fully understood. If your mother or father has the disease, then there is roughly a 50 percent chance that you will ...

    Read More
  • Peripheral Vision Loss

    Normal sight includes central vision (the field of view straight ahead) and peripheral vision (the field of view outside the circle of central vision). The inability to see within a normal range of view often indicates peripheral vision loss. In severe cases of peripheral vision loss, individuals only ...

    Read More
  • Presbyopia

    As we age, our eyes—like the rest of our bodies—begin to lose flexibility and strength. When this happens to the lens of the eye and its surrounding muscles, your lens will become stiff. This makes it harder to see close objects clearly because the eyes can't focus properly. It's a natural part of ...

    Read More
  • Patches

    Eye patches are used to strengthen muscle control in weak eyes. By placing a patch over the strong eye, the weaker eye is forced to do the heavy lifting. While it may be uncomfortable for the patient at first, the muscle controlling the weaker eye will become tougher and more resilient. This will allow ...

    Read More
  • How to Transition Into Different Lighted Situations

    Does it take a little while for your eyes to adjust to the dark? Try a few of these tips. ...

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